\nLive streaming classes with the instructor
\nDuration: 4 weeks
\nStart date: <\/div>[nectar_btn size=”large” button_style=”regular” button_color_2=”extra-color-gradient-1″ icon_family=”default_arrow” url=”#temario” text=”Course syllabus” margin_top=”15″][divider line_type=”No Line” custom_height=”3vw”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” css=”.vc_custom_1504187365562{margin-bottom: 2% !important;}”][vc_column_inner column_padding=”padding-1-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][fancy_box box_style=”color_box_basic” icon_family=”fontawesome” box_color=”#866847″ box_color_opacity=”0″ box_alignment=”left” border_radius=”5px” image_loading=”default” min_height=”140″ icon_fontawesome=”fa fa-book” icon_size=”45″]\n
Objectives<\/p>\n
Through this programme, participants will:
\n\u2022 Understand the importance of the commercial team in achieving company results.<\/p>\n
\u2022 Understand the main company performance indicators and the balance sheet items on which they have a fundamental influence.<\/p>\n
\u2022 Learn the different cost components of a product and margin concepts.<\/p>\n
\u2022 Identify the decisions required to improve company performance.<\/p>\n
\u2022 Assess the profitability of different products, customers, markets and product lines.<\/p>\n
\u2022 Understand how investments affect results and how to justify them.<\/p>\n[\/fancy_box][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][fancy_box box_style=”color_box_basic” icon_family=”fontawesome” box_color=”#866847″ box_color_opacity=”0″ box_alignment=”left” border_radius=”5px” image_loading=”default” min_height=”140″ icon_fontawesome=”fa fa-users”]\n
Methodology used<\/p>\n
The methodology is delivered in an online format. The programme combines live sessions with the instructor and practical case resolution. During each module, scheduled live virtual sessions will be held where course content will be delivered, proposed cases will be analysed and participants will have the opportunity to raise questions and discuss specific situations.<\/p>\n
Attendance at these sessions is mandatory.<\/p>\n
Assessment: Successful completion of the modules and exercises is a mandatory requirement to obtain the programme certificate. Participation in live sessions with the instructor will also be taken into account.<\/p>\n[\/fancy_box][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”6%” bottom_padding=”4%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” id=”temario” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”left-right” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/4″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][\/vc_column][vc_column column_padding=”padding-2-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”left-right” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][nectar_highlighted_text scribble_color=”#F98200″ style=”scribble” scribble_shape=”squiggle-underline” scribble_thickness=”regular” scribble_speed=”1.3s” scribble_easing=”ease_in_out” text_direction=”default”]\n
Full course syllabus<\/p>\n[\/nectar_highlighted_text][divider line_type=”Small Line” line_alignment=”center” line_thickness=”2″ divider_color=”extra-color-gradient-2″ animate=”yes” custom_height=”5vw”][toggles style=”minimal_shadow” accordion=”true” accordion_starting_functionality=”default” border_radius=”5px”][toggle color=”Default” heading_tag=”h5″ heading_tag_functionality=”default” title=”01.- Importance of the commercial team in the profit and loss statement”][vc_column_text][\/vc_column_text][\/toggle][toggle color=”Default” heading_tag=”h5″ heading_tag_functionality=”default” title=”02.- Balance sheet and income statement”][vc_column_text css=”” text_direction=”default”]\n
Key concepts where the commercial function plays an important role
\nEBIT and EBITDA
\nWorking capital
\nCash conversion cycle
\nInventories and lead times
\nAccounts receivable, DSO and risk control
\nCash flow
\nMargin
\nPractical case study<\/p>\n[\/vc_column_text][\/toggle][toggle color=”Default” heading_tag=”h5″ heading_tag_functionality=”default” title=”03.- Cost analysis”][vc_column_text css=”” text_direction=”default”]\n
Factors where the commercial function plays a fundamental role:
\n– Pricing
\n– Palletisation
\n– Customer packaging lines<\/p>\n
Transport \/ Deliveries
\nCost components:
\n– Raw materials: paper, starch and pallets
\n– Conversion: labour and energy
\n– Logistics: warehousing, transport and fixed costs
\nPractical case study<\/p>\n[\/vc_column_text][\/toggle][toggle color=”Default” heading_tag=”h5″ heading_tag_functionality=”default” title=”04.- Break-even point. Operating leverage”][vc_column_text][\/vc_column_text][\/toggle][toggle color=”Default” heading_tag=”h5″ heading_tag_functionality=”default” title=”05.- Investments”][vc_column_text css=”” text_direction=”default”]Impact and types:<\/p>\n
– Productivity
\n– Capacity
\n– New products
\n– New technologies<\/p>\n
Justification<\/p>\n
Practical case study[\/vc_column_text][\/toggle][\/toggles][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/4″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” centered_text=”true” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” mobile_disable_entrance_animation=”true” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][nectar_highlighted_text scribble_color=”#F98200″ style=”scribble” scribble_shape=”basic-underline” scribble_thickness=”regular” scribble_speed=”1.3s” scribble_easing=”ease_in_out” text_direction=”default”]\n
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